"Public Relations: Strategies and Tactics" by Dennis L. Wilcox and Phillip H. Ault is a comprehensive textbook on the subject of public relations, specifically tailored for adult and further education levels in the business field. Published in 1992 by Addison-Wesley Educational Publishers, this trade paperback book spans 708 pages and provides in-depth coverage of public relations strategies and tactics. Written in English, the authors offer valuable insights and practical tips for students and professionals looking to enhance their public relations skills. With a focus on business and economics, this textbook is a must-have resource for those interested in the field of public relations.